previous
brand work

previous
brand
work

Brand collaborations from earlier roles

New Business • Pitch Leadership • Experiential Thinking

Earlier in my career, I had the opportunity to work on brand and campaign initiatives for a range of globally recognized organizations. While these projects differ from the more recent, concept-led work shown elsewhere on this site, they represent foundational experience across large-scale brand environments.

ESPN: Monday Night Football

Print, OOH and digital brand design

Embroidery patch on black fabric showing the ESPN Monday Night Football NFL logo with red and white text.
Bus stop advertisement with text 'Quit your day job. It's Monday night.' promoting ESPN Monday Night Football.
Green football jersey with white text reading 'Security is watching fireman Ed doing his second job.' plus ESPN Monday Night Football logo and NFL shield.
Man wearing sunglasses, a hat, and a vest pointing forward with a confident smile against a dark background with stage lights.
Close-up of a perforated fabric with white, bold, outlined text in a varsity style.
Close-up of an embroidered patch displaying 'ESPN MONDAY NIGHT FOOTBALL' on black textured fabric.

Delta Airlines

Print, OOH and digital brand design

Delta Airlines advertisement showing an airplane wing and engine with text about loyalty programs and the SkyMiles program.
Billboard advertising Delta Airlines' new international destination to California with business elite service to LAX and SFO, featuring partial Hollywood sign in background.
Partial view of a woman reclining in an airplane seat near a window with a Delta Air Lines logo and promotional text in the top left corner.
Delta Airlines advertisement in a newspaper stating 'Departing doesn't have to mean disconnecting' with an image of an empty airport jet bridge.
Delta Air Lines airplane wing and engine with text promoting SkyMiles loyalty program on a cloudy sky background.
Close-up view of the nose and cockpit windows of a white Delta airplane with the Delta logo in the background.

Heineken

Print, OOH, art direction, retouching

Raised hand with star tattoo and bracelets in front of a crowd with hands raised at a smoky event with red and green lighting.
Two adjacent posters each show a hand with a red star tattoo; left hand raised against a crowd at a concert, right hand resting on a person's back wearing a purple shirt.
Outdoor advertisement shows a hand with a red star tattoo and wristband, with text 'YOU IN?' and a person holding a flashlight in the background.
Black and red over-ear headphones resting inside a black box with a red star-shaped card that reads 'YOU IN?'.
Close-up of a hand with a red star tattoo placed on a black textured surface, wrist wearing a black watch and a greenish sleeve.
Black box with a red and white outlined star logo on the top surface.
NextAll Projects